Amanda Wilson
Amanda Wilson
Amanda Wilson is the VP of Global Marketing at MobileBridge, the leading provider of mobile app engagement automation solutions. Her experience blended across marketing, product and sales drives her passion for helping companies market and sell their products through SaaS technology. She has previously held marketing leadership positions at Qvidian and Acquia.
3 Types of Push Messages For a Great Customer Experience
Mobile, the most disruptive tool of the 21st century, is revolutionizing the customer experience both offline and online. And you can’t talk about mobile...
Top 3 Challenges Every CMO Faces & How to Resolve Them
The fight prevails. As technology advances, the modern-day CMO scrambles to makes tough decisions on fulfilling their customers’ needs and wants. With many challenges to overcome...
Part 3: Leveraging Mobile Data & Analytics for Omnichannel Experiences
In this blog series, I’ll uncover the power of personalized omnichannel experiences. Due to its expansive subject matter, I’ve broken it down into three...
Part 2: Omnichannel Experiences with Personalized App Content
In this blog series, I’ll uncover the power of personalized omnichannel experiences. Due to its expansive subject matter, I’ve broken it down into three...
How to Increase Mobile App Installs
The topic of app installs deserves its own category. It’s an expansive subject considering the growing number of apps constantly being added to the...
Key Takeaways from eTail West Mobile Summit
Despite the cold, rainy day in Palm Springs – it was warmer in Boston when I left for eTail than it was here! –...
3 Biggest Mistakes Retailers Make with Apps
Who says building retail apps was easy? Or gaining huge mobile ROI is effortless? In this blog post, we’ll expand on 3 main retail...
3 Things You Should NOT Give Your App Users
Your app users are changing by the day. Across the world, billions of mobile activities happen in milliseconds. However, are you offering app users something...
Three New Year’s Mobile App Resolutions You Need to Execute for 2017
2016 was an impressive year for mobile. We officially surpassed the mobile tipping point. It’s estimated that they’re over 2.1 billion smartphone users worldwide!...
How Supermarket Apps Profit With eCommerce
Groceries account for 19% of consumer spending as noted from Morgan Stanley Research and AlphaWise. Looking at the US alone, the grocery industry estimates...
Habit #6 Article: Context, Focus on the Second Dimension of Content Development: The “When”
Have you read the Seven Habits for Highly Effective Sales Content yet? Don't worry - either way, we've created this series of posts to highlight those...
Habit #4 Article: “Promote the Value, Promote the Value of Your Content
The one upper. The conversation monopolizer. The spotlight seeker. No, these are not characters from long-forgotten Seinfeld episodes. Unfortunately, they are those friends and...
The Seven Habits of Highly Effective Sales Content- #2: Personalization
Have you read the Seven Habits for Highly Effective Sales Content yet? Don't worry - either way, we've created this series of posts to highlight those...
The Seven Habits Series #1: Know Your Audience
Have you read the Seven Habits for Highly Effective Sales Content yet? Don't worry - either way, we've created this series of posts to highlight those...
Your Sales Proposal is Your Sales Execution Litmus Test
Many Sales Leaders are looking to gain a fast start on Q4 - starting with Q3 deals that slid. The ability to forecast accurately...
Let Others’ Success Be Your Guide (Not Your Envy)
Fess up. You do it too. You compare yourself to others around you. What others are wearing, where they go on vacation, what they...
Don’t fall into chaos: Ensure a steady climb toward sales maturity
Just like every one of us, each sales organization is different. An organization carries with it an ongoing load of positive attributes as well...
#SDSummit15 Recap – Trolleys, Block Parties, and Interlock
The Q team is just about now recuperated from the week in Nashville. We were there attending the annual SiriusDecisions Summit and wow was...
Change Your Swing, Change Your Sales Strategy
To some the beginning of April means the hope for a sunnier tomorrow, to others it’s about a monumental tradition: The US Masters. For...
The “Big Reverse” of Sales
Dries Buytaert, creator of Drupal and co-founder of Acquia, recently wrote a post, The Big Reverse of the Web, that has sparked quite the debate...