AJ Agrawal

Why Millennial Customers Want To Do Business With Companies Going Green

Millennials are driving the sustainable brand revolution. If you want the most financially powerful generation to love your brand, it’s time to get on...

Why Customer Service is Your Sharpest Marketing Tool

Thanks to the advent of the Internet, it’s easier than ever for customers to stumble upon brands. Through search engine results pages and organic...

How To Use PPC Ads Without Annoying Your Customers

Ads have become an everyday part of our online lives. Whether we see them on free services platforms like Facebook or Google, they’re everywhere....

What Startups Can Learn From the AWS Mess Up

If you were fortunate enough to dodge the recent 4-hour outage of Amazon's Web Services, then at the very least you saw how it...

Don’t Bore Your Customers: Four Ways To Make Your Site More Interactive

The average American smartphone owner spends 87 hours per month browsing on their devices. This massive time allocation means that most Smartphone owners have...

How To Build A Customer Friendly Ecommerce Site

The process of launching an e-commerce website can be incredibly overwhelming. With so many details factoring into the equation, it can be difficult to...

Your Employees Are Your Best Assets: Here Are Three Ways To Empower Them To...

Breaking news: your employees are your most valuable assets. Right now you’re probably rolling your eyes thinking “Of course employees are the most valuable...

5 Reasons Why Your Customer Service And Marketing Team Should Work Together

Customer service has become the ultimate decider on what is distinguishing a proper business from a beloved brand these days. Today’s consumers are raising...

4 Things Great Leaders Do

Great leadership is an attribute that can be difficult to pin down. It’s easy to recognize a great leader when you’re under one, but...

4 Reasons Why Your Email Marketing Campaign Is Failing

Despite the popularity of social media as a leading marketing tool, the world of email marketing is still alive and well. With is its...

Why Leaders Should Incentive Personal Wellness Among Their Employees

Most corporations these days are taking wellness more seriously now. Half of today’s businesses offer a wellness program, which has boosted the workplace wellness...

Why Every Company Needs A Rockstar Designer

For a long time, the founding team of a startup consisted of executives and engineers. Facebook, Microsoft, and Apple all started out with a...

How To Use Twitter As A Customer Service Tool

In just the past few years alone, social media being used for customer service has become mainstream. Everywhere, customers are using social channels, namely...

How To Maximize Employee Retention

Employee retention should be on every business’s radar. All businesses, for whatever reason, have employees that leave. While employee turnover is an inevitable part...

5 Ways To Make Customer Service Easier

Customer service employees juggle an onslaught of delicate tasks on a daily basis. From discouraged customers to faulty products, customer service has a reputation...

Why Affiliate Marketing Will Grow In 2017

Affiliate marketing is a strategy utilized by publishers and online platforms in every industry. It has a structure that sounds easy enough to manage:...

5 Effective Ways To Get Customer Feedback

In the age of big data, incredible predictive analytics and personalization algorithms, there’s still one old school strategy for brand improvement that still reigns...

3 Marketing Lessons I Learned From My Love Of Rap Music

            I love listening to rap music while I work. Like investor Ben Horowitz, I’ve feel that rappers are some of the realest celebrities we have. At...

Get Your Site In Shape For The Holidays: SEO

Thanksgiving is in just a few days, so we thought we’d remind you of a few things: first off, if you haven’t started defrosting...

5 Books That Helped Me Think About My Customers

Whether you are an entrepreneur, marketer or simply need to deal with customers on a regular basis, it is important that you have the...

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