Author Directory

This listing is organized alphabetically by last name, for authors with at least one published post. Click on the author name for more information and to view the author’s posts. Learn how you can contribute to CustomerThink!

Stephan Aarstol (1 posts)

Stephan Aarstol is the CEO and founder of Tower Paddle Boards, an online, manufacturer-direct brand in stand up paddle boarding. Tower Paddle Boards was invested in by Mark Cuban on ABC's "Shark Tank" and was named one of the top 10 success stories in the history of the show by Entrepreneur Magazine. Stephan is an entrepreneurial thought leader and online marketing expert.

Murad Abel (1 posts)

Murad Abel is a professor in business and professional studies. He has a doctorate and masters degree in business related fields. Prior professional employment includes labor relations, training & development, human resource management, and professional writing. At present he conducts research on employment related issues and has a number of creative works thus associated.

Roxanne Abercrombie (6 posts)

I like sugary tea, Arnold Schwarzenegger and quality copywriting. (Not necessarily in that order). You can find me at Parker Software as Online Content Manager.

Kaveh Abhari (6 posts)

Assistant Professor of MIS

John Abraham (4 posts)

John leads the Medallia Institute, which develops educational programs in customer experience best practices designed to improve organizational performance. He has worked with leading companies worldwide on their customer experience strategies and has run workshops with more than 1,500 program leaders in a variety of industries.

Frank Abrams (3 posts)

Frank Abrams is a HR professional, career coach, and professional resume writer. He currently runs a company that offers professional cv and resume writing services for job seekers looking to further their careers. He's also the co-founder of Mock Interview, a company that provides interview training and coaching. Previously he's worked as a hiring manager and executive recruiter for Borders and Wells Fargo.

Damien Acheson (1 posts)

Damien Acheson is the VP of Marketing for Klink, a new sales productivity platform that uses data science to enhance customer interactions and simplify the tedious process of updating a CRM system. Designed for sales leaders and operations managers, Klink bridges the gap between enterprise data, telephony, and the internet.

Walter Adamson (68 posts)

Walter is a CoFounder of the Social Business Consulting Group and a Certified Social Media Consultant. He has held executive IT positions e.g. SaaS business, CIO, been VP of various functions in a large SI firm eg. SI Division, International, Marketing, Business Planning, and for 3 years established and ran the Internal IS Audit Group of a global resources corp. Principal at Kinship Digital Melbourne, Australia. Find me at my social places and spaces:

Matt Adamson (2 posts)

Matt Adamson is vice president of medical home initiatives for MEDecision, a leading provider of collaborative health management solutions. Mr. Adamson is currently responsible for defining the vision and strategy for MEDecision's medical home products and services, representing MEDecision with stakeholders interested in furthering the medical home movement in the U.S. Learn more about MEDecision at Follow the company on Twitter at @MEDecision and on Facebook at

Dave Addeo (1 posts)

Dave has over 12 years of experience in CRM with online marketing, systems integration, and real-time decision management systems. In the last 3 years with Quaero, Dave has helped customers implement real-time and offline marketing applications in the financial services, pharmaceutical, and hospitality industries across a number of channels including web, IVR, email, and direct mail.

Ian Addison (3 posts)

Ian Addison,'s challenger social selling expert has played a major role in turning Schneider and UPS into "challenger sales organizations" that focus on making the human connection and providing relevant commercial insights to drive an appetite for change. Now, he's working with supply chain, SaaS tech and professional service firms to use an account based challenger social selling approach that delivered a 3,378% marketing ROI for Schneider and a 1,076% marketing ROI for Shippabo.

Jerry Adriano (1 posts)

Jerry Adriano is responsible for dramatically improving the customer lifecycle experience so that customers choose to stay with Sprint. Prior to assuming this role, Adriano was VP of Merger Integration responsible for synergy projects and integration activity for Sprint's Consumer business unit. Adriano joined Sprint in 1992 and has served in a variety of roles in Finance, Sales, and Product Management.

Abhishek Agrawal (1 posts)

Abhishek Agarwal is the Co-founder & CMO of Design 'N' Buy, which offers online Web-to-Print Design Tool Software. With an entrepreneurial experience of 13 years, Abhishek is a visionary who proactively looks out for the next big thing.

Himanshu Agarwal (23 posts)

Himanshu Agarwal is the Founder & CEO of a Digital Marketing firm SmartWeb. He is an online market analyst, startup strategist and a writer. He has written on several topics including content marketing and technology. When not writing or on laptop, he loves spending his time reading inspiration books and watching movies.

Abhishek Agarwal (4 posts)

Design'N'Buy has years of expertise in designing and delivering Web to Print solutions. We ensure all the aspects of web-to-print are covered and online design tools or print applications are implemented with utmost perfection to enhance user experience.

AJ Agrawal (66 posts)

I am a regular writer for Forbes, Inc., Huffington Post, Entrepreneur Media (among others), as well as CEO and Chairman of Alumnify Inc. Proud alum from 500 Startups and The University of San Diego. Follow me on Twitter @ajalumnify

Vikas Agrawal (45 posts)

Vikas Agrawal is a start-up Investor and co-founder of the Infographic design agency, He is a highly influential research analyst and strategic marketing consultant.Vikas advises and plans the visual marketing campaigns of Medium to Large companies. Vikas has worked globally across multiple industries including retail, financial services, logistics, manufacturing, telecoms and pharmaceuticals deploying effective strategic marketing plans and methodologies. A renowned blogger on the subject of Technology, Marketing and Entrepreneurship.

Rick Aguilar (1 posts)

Rick Aguilar is a freelance writer and an avid healthy life style activist. He lives in Los Angeles, California.

Kamal Ahluwalia (3 posts)

As Chief Marketing Officer, Kamal is responsible for worldwide marketing strategy and execution to accelerate revenue growth and create awareness for the Apttus category-defining product vision. Kamal oversees marketing, product marketing, and other go-to-market teams. Kamal is an industry expert and brings more than twenty years of experience creating global business success with a range of innovative technologies. Prior to Apttus Kamal was Chief Marketing Officer for Selectica. During his tenure he was responsible for driving Selectica's expansion into configure price quote (CPQ) markets.

Ashik Ahmed (1 posts)

Ashik Ahmed is the co-founder, CTO and CEO of the people management solution Deputy. He graduated from the University of Melbourne with a BCS in Computer Science and has over 10 years experience in software application architecture roles in various industries ranging from aviation, online merchant services and SaaS.

Vandana Ahuja (26 posts)

Vandana Ahuja is a visiting faculty at India's Jaypee Institute of Information Technology, Noida, an educational initiative of the USD 75 M Jaypee Group of Companies. She was earlier a member of the IT arm of the group which she joined after brief associations with software giant NIIT and Elbee Express.

John Aiello (1 posts)

John Aiello is cofounder and managing director of The SAVO Group, a firm that helps marketing and sales teams work as one to drive business growth via technology. Aiello has brought a passion for market-driven, results-oriented solutions to marketing and sales challenges to a wide range of organizations.

Nicola Ainger (1 posts)

Nicola Ainger is Project Manager at Bristol based global sustainability, EHS and risk data consultancy, SustainIt. She is an expert on implementing data driven systems and strategies to drive cultural change and engagement throughout the corporate world.

Laurence Ainsworth (52 posts)

Laurence Ainsworth founded Exigent Consulting in 2002 and since then has performed a number of successful turnaround more recently he has worked with businesses to utilise Social Marketing to drive sales performance, customer loyalty and brand recognition. He is skilled at working with, and getting the most from, owner managers.

James Ainsworth (19 posts)

Head of Content

Matti Airas (6 posts)

My main mission during the last three years have been trying to figure out how free-form text feedback (social media, forums, NPS, transaction queries etc.) analysis can improve overall customer satisfaction. Specialities: Customer Experience Management, Text Analytics, Internet applications and services, mobile applications, customer development and sales, management and startups.

Quentin Aisbett (38 posts)

Quentin launched marketing company OnQ Marketing in February 2010 after 8 years experience in marketing and public relations. OnQ now works with clients in Melbourne and Geelong. Quentin's OnQ Marketing Blog seeks to provide a resource for similar businesses. A strong passion for search, social media and mobile marketing, is evident in Quentin's blog posts and also his tweets @onqmarketing.

Tony Albachiara (9 posts)

Tony serves in the role of Principal at Sales Benchmark Index (SBI), professional services firm focused exclusively on sales & marketing effectiveness for companies worldwide. An industry thought leader, with more than 25 years of experience scaling national sales organizations.

Ardath Albee (271 posts)

Ardath Albee is a B2B Marketing Strategist and the CEO of her firm, Marketing Interactions, Inc. She applies over 25 years of business management and marketing experience to help companies with complex sales use eMarketing strategies to generate more and better sales opportunities. Her book, eMarketing Strategies for the Complex Sale was recently released by McGraw-Hill.

David Albert (1 posts)

David joined GfK in 2000 and has worked on some of GfK's largest research programs both in North America and around the globe. David's experience includes such strategic issues as customer loyalty, brand building, new product development in many industries including Automotive, Telecommunications, FMCG, Finance, Media, and Pharmaceuticals. David has over 10 years experience in research in both academia and business.

Lara Albert (1 posts)

Lara Albert is Vice President of Global Marketing for Globys, a provider of customer experience solutions for the worldwide market, leads corporate and product marketing initiatives. Prior to Globys, Albert worked at VeriSign, AOL and Kraft Foods. She holds a bachelor's degree from the University of Georgia and a master's degree in business administration from Vanderbilt University.

Greg Alexander (10 posts)

Greg Alexander serves as CEO of Sales Benchmark Index (SBI), a sales and marketing consultancy focused exclusively on helping B2B companies exceed their revenue targets. In 2012, Alexander was named as one of the top 25 sales minds online by OpenView Partners. Sales and Marketing Management Magazine named Alexander "Sales Manager of the Year".

James Alexander (12 posts)

James "Alex" Alexander has a doctorate in Human Resource Development, and after a dozen years in corporate life has spent more than two decades helping product companies build brilliant services businesses. Alex researches, publishes, advises, trains, and speaks on transforming good services organizations into high-performance services machines that create loyal customers, drive sales of services and products, and dominate the competition. He has written five research studies, four books, and over 150 articles, and has spoken, consulted, and trained in 25 countries.

Scott Allan (1 posts)

Scott Allan is chief marketing officer at AddThis, where he is responsible for public relations and marketing at AddThis. Prior to joining the AddThis team, Scott was senior vice president of Global Marketing at Rakuten LinkShare. Scott has also held marketing management positions at Quark, EMC and IBM Lotus.

Teresa Allen (51 posts)

Teresa Allen is a nationally recognized customer service speaker and customer service author. Allen is owner of Common Sense Solutions, a national training and consulting firm focused on bringing common sense to business and life. Allen is author of Common Sense Service: Close Encounters on the Front Lines and is co-author of The Service Path: Your Roadmap for Building Strong Customer Loyalty.

McKay Allen (124 posts)

LogMyCalls is the next generation of call tracking and marketing automation. The award winning product from ContactPoint, LogMyCalls provides lead scoring, conversion rate tracking and close rate mapping. For more information visit and call (866) 811-8880.

Ross Allen (1 posts)

Ross Allen's expertise at SALESWORKS is to ensure that all businesses adapt and maintain a consistent approach to managing their businesses, and selling and delivering ERP and CRM projects. His extensive experience in systems analysis and sales process engineering enable him to rapidly develop and execute flexible technology implementations.

Errol Allen (4 posts)

Speaker, Author and Consultant Errol Allen utilizes his 25 years of practical hands-on experience to create practical customer service strategies and solutions. He is an expert contributor to publications such as The Houston Business Journal, Young, Fabulous & Self Employed Magazine, Customer Service Manager of the UK and Customer Experience Magazine of the UK. Errol is the author of Keys to Delivering Amazing Customer Service.

Laurence Allen (1 posts)

I am a marketing manager promoting c-suite conferences across the globe specializing in subject areas including customer experience, learning and development, data, data science and analytics.

Michael Allenson (37 posts)

Michael is Founder of CXDriven. Formerly he was Principal CX Transformation Consultant at MaritzCX where he led a global team that consulted with clients on how to better leverage their customer experience management programs to drive business success. A frequent writer and presenter, Michael is passionate about helping companies leverage customer intelligence to take action that creates lasting customer relationships and sustainable improvements in growth and profitability. Over a 20+ year career, he has consulted with numerous Fortune 500 companies and their leadership teams on how to uncover superior insights and turn them into action. Prior to his role at MaritzCX, Michael was a Senior Consultant for Maritz Research, Technomic, Diamond Management and Technology Consultants and Leo J. Shapiro and Associates.

Jason Alley (2 posts)

Jason Alley is a senior solutions marketing manager for Interactive Intelligence. Since his employment in 2010, Jason has helped Interactive Intelligence develop market requirements and go-to-market strategies for contact center, customer experience, and cloud solutions. Prior to Interactive, he spent ten years consulting with large enterprise contact centers and suppliers for Vanguard Communications, and a company he later founded, SmartContact Consulting. Jason spent the first seven years of his career in sales, marketing, and product management.

Cathy Allington (4 posts)

Cathy Allington is managing director of You Grow Pty Ltd., an international CRM company with simple but powerful CRM tools to allow small businesses to use the customer information they already have in their existing accounting or point-of-sales systems to grow their business by communicating with clients and prospects.

Polly Alluf (1 posts)

Polly Alluf is the VP of Marketing at Insert,, the first Codeless Mobile Engagement Platform. She loves everything about marketing, from digital to field and from branding to automation. Polly's passion is data driven marketing and she considers herself very lucky, being a marketer whose target audience is enterprise marketers.

Alex Allwood (6 posts)

For 20 years Alex Allwood has helped brands grow by creating feel-good experiences that people want to share. Alex is the CEO of The Holla Agency; an Australian customer experience company and Author of Customer Experience is the Brand. Alex writes for Marketing Magazine and hosts Customer Experience Live Conversations.

Larry Alton (125 posts)

Larry Alton is an independent business consultant specializing in social media trends, business, and entrepreneurship. Follow him on Twitter and LinkedIn.

Alejandra Alvarez (1 posts)

Alejandra is a content writer and marketing collaborator at, a provider of live chat software for business. For advice, best live chat practices and online support news you can check out Visitlead Blog.