Social media was a new thing and an exciting medium long ago, which suddenly took the world by storm to such an extent that it became something that no one could afford to ignore. Social media is an effective medium for conversation and is powered by a variety of services. It is a great platform for customers and companies to communicate with one another, and this is where social media marketing comes into play. Social media marketing is all about engaging your target audience directly. To reach out to target audience and join a global conversation on social media, you will need a strategy and a set of innovative ideas. Some of the best features of social media that help you connect with target audience include –
- Driving huge traffic to your website
- Maintaining direct relationship with your customers
- Generating leads through social networking connections
- Sharing of online content etc.
Twitter is the best place for people to expand their business networks and reading list. Twitter is meant particularly for celebrities, entrepreneurs and businesses for providing short and regular updates. As of May 2016, there are 310 million active users on Twitter and there is a surprising amount for you to do on twitter. You can grow your network and learn a lot from other experts about industry news and the best practices.
There are many social media experts who share social marketing tips on Twitter. You need to follow the right people if you want to be flooded with right information. Here is a compilation of 15 best twitter accounts for customers to learn about social media marketing. These individuals will help you engage in intelligent discussions so that you can rule the world of social media marketing.
1. Jay Baer
Jay Baer, the president of www.ConvinceandConvert.com gives down to earth advice. Jay is a New York Times best-selling author and renowned marketing guru who tweets advice and best social media marketing plans to thousands of fans. He leads a team of digital marketing and customer experience pros.
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Jay is the most inspirational marketing and customer service speaker. After reading his articles, you will learn how to use technology as an unfair marketing advantage. He has a huge following on Twitter because of his solid advice on content marketing.
2. Kim Garst
Kim Garst is the founder of ‘Boom’, a social media business consulting firm where small business owners, entrepreneurs, and marketers go to help with. Kim provides social media notes to entrepreneurs and large organizations.
Kim is also a social media expert who always discusses latest social media marketing strategies and. She shares content from her excellent blog and curated posts that provide a lot of value to amateur marketers.
3. Jennifer Preston
Jennifer Preston is a writer at The New York Times. He writes about social media, technology, and politics. She does a great job on twitter, rounding up articles related to the above topics. Jennifer has plenty of experience in journalism business and covers the intersection of government, business, social media and real life.
She worked as social media editor, helping few journalists use social media in building community and real-time publishing.
4. Neil Patel
Neil Patel, the founder of several software-as-a-service companies is a highly active member on twitter. He provides abundant of information on social media marketing, SEO, digital marketing and many other topics through his own blogs. Neil helps companies like – NBC, Amazon, HP and Viacom grow their revenue.
Neil Patel is the magical process of increasing the traffic of reputed websites by 30%-40%. He gained huge popularity with his digital marketing and entrepreneurial skills.
5. Ryan Deiss
Ryan Deiss owns the company Digital Marketer. He is the author of some of the best blogs and twitters featured videos. Most of his blogs are about strategies for building an email list quickly. He launched his first website from college room in 1999, and since then he founded more than 40 different businesses.
Ryan and his team have invested in more than $15,000,000 marketing tests and generated tens of millions of visitors. Ryan is also a consultant and speaker whose work has impacted more than 250,000 businesses in more than 60 countries across the globe.
6. Akash Srivastava
Akash Srivastava is an experienced SEO and SMM consultant with more than 5 years of experience. His writings and blogs found at www.akashseo.com are all about tips & tricks for social media marketing. After reading his tweets, you will know how to do social media marketing the right way.
7. Jeff Bullas
Jeff Bullas is a renowned content marketing influencers who constantly share valuable information through his tweets. You will find something new to read every time you log in. His blog is about things to do with digital marketing, content marketing, blogging, Facebook, Search Engine Optimization and social media marketing.
Jeff is very passionate about making a dent in the world of digital marketing.
8. Rand Fishkin
Rand Fishkin is the founder of Moz. Most of his tweets are about search engine optimization and social media marketing. If you want to find the right information on digital marketing, you should follow Fishkin and stay updated with his blog posts and tweets.
Fishkin is known for the definitive SEO resources. He is also an expert marketer who surfaces great content on digital marketing.
9. Jon Morrow
Jon Morrow runs a successful website that helps you boost your blog traffic. His tweets cover all the digital marketing and social media marketing niches that are beneficial for all. Jon, founder of Smartblogger.com built an email list of 13,000 by guest blogging. This let him launch his own blog.
Jon Morrow is known for his expertise and skills in crafting superb headlines and tweets.
10. Larry Kim
Larry Kim is a lot more than a Pay-per-Click marketing expert who tweets a lot about digital marketing. Larry Kim is the founder of WordStream and a regular contributor to internet marketing blog. His blogs and articles cover social media, digital marketing, search engine optimization and other topics.
He also contributes articles and blogs to many industry websites and magazines including Search Marketing Standard, DM News, and Search Engine Watch etc.
11. Kevan Lee
Keven Lee tweets a lot about social media and content marketing. His content features lots of posts on content marketing tips and tricks that are suitable for people of all age groups. You will find his latest articles and blogs on Entrepreneur.com. You can find him online, tweeting about his progress or guessing football coaches.
If you want his best & actionable advice on content marketing, writing tips, time-saving tools and other things, you should visit – www.kevanlee.com.
12. Taylor Swift
Twitter is all about networking and business promotion. There is no better way to stay in touch with latest social marketing trends other than following Swift and learn what she is up to. Taylor swift, the master of personal branding, especially on social media cleverly uses social media profiles on Facebook, Twitter, Instagram, YouTube and Tumblr to build a personal brand.
13. Seth Godin
Seth Godin is one of the toughest leaders in digital marketing. He is the founder of Squidoo.com, a powerful online publishing platform. His great articles and blogs give tips that are useful to any online marketing strategist. According to Seth – “Marketing is no longer the stuff that you make, but is all about the stories you tell”.
Most of his tweets are linked to his blogs about social media marketing, and you will surely love his blogs. This marketing expert shares how companies change their tactics to promote their products and services.
14. Pam Moore
Pam Moore is the founder of Marketing Nuts, a full-service social media, and digital marketing agency. Her tweets are linked to her blog posts that are full of advice on social business and marketing.
Her posts help entrepreneurs; small & large companies develop integrated digital marketing media and content marketing programs that deliver measurable results.
15. Ryan Holmes
Ryan Holmes, CEO of Hootsuite is known for his tweets about start-ups, brand management, and social media. He started the company in 2008 and helped it grow into the widely used social relationship platform.