Affiliate marketing programs are known to pay a good amount of commissions on a regular basis
which makes it a lucrative industry for passionate marketers or world wide web lovers.
As lucrative as this industry is, beginners, find it hard to figure out the right formulae to get them started and
maintain the right path.
Most of the mistakes are not detrimental in the beginning but in the long run, they affect the returns
on our marketing efforts more than we can afford.
Here, we have covered 10 most common mistakes that new affiliate marketers tend to make.
Avoiding these mistakes will help you in creating a strong framework for your affiliate marketing
business.
Working On A Niche that Doesn’t Drive You
Affiliate marketing is a tough space, with many competitors out there promoting the same product,
it is difficult to stand out amongst all and capture a fair share of the market.
You would have to be on your 1000% to make it huge out there and if the Niche you are working on
doesn’t drive your passion then it will reflect in your content and communication.
If you are passionate about what you market it becomes easier to target the needs of the users you are
approaching and every day becomes an adventure.
Wrong Product Selection
Your product selection is completely dependent upon your targeted audience.
The product should add significant value to their lives or solve a problem that makes thing easier at their end.
The right product selection will improve your conversation rates significantly and it will directly impact how
much you make out of your efforts.
So, choose wisely and earn well.
Never Recommend What You Don’t Trust
It’s very important that you recommend products that you have used and that gained your trust as a
customer/consumer.
Your hands-on- approach will guide you in creating a genuine recommendation which will help your audience making the right decision.
Another major advantage of this approach is a relatively higher retention rate which improvises your overall revenue and creates a healthy presence in the market.
Ignoring Helpful Resources
You are not in affiliate marketing alone, there are many affiliate marketers out there who are
making a great living out of this profession.
Many of them are spreading their experience and knowledge with everyone out there.
You should definitely keep on learning and experts recommend at least 30 minutes every day
dedicated to learning.
You can mix these learning sessions by learning about your Niche market, learning about affiliate marketing or learning other valuable skills like SEO.
Not Trying Things Out
While preparing marketing campaigns like social media ads, google ads or email campaigns, we often
have many ideas to deliver the same message.
We often stick with the first good idea that came to our mind ignoring the other good ideas that followed the first one.
This hurts our chances of coming up with a magical campaign.
So don’t refrain yourself from trying things out, running two sets of infographics from the same campaign, using 2 subject lines for same email set, this will provide you with the most important learning that is self-learning.
Not Doing SEO
Having strong online presence is without a doubt is undoubtedly a prerequisite to deriving great out
from your affiliate marketing efforts.
Whether you are working on social media or outreaching your audience via email campaigns, having anchored yourself in the gigantic sea of SERP iv very important.
Focusing On Only One Source Of Income
Focusing on your niche is very important which will definitely restrict you to the limited number of
products to choose from.
But that should not restrict you with only one or two products being
marketed.
One must work to create multiple numbers of income streams by marketing multiple
products focusing on the targeted audience.
Depending On One Source Of Traffic
As an affiliate marketer, you understand the value of quality traffic.
The higher quality traffic simply means having higher conversion rates giving you amazing returns on your hard work.
The irony here is that good quality audience is scattered all across the pool of world wide web.
You should always keep an exploring and deploy new source of quality traffic for your products.
Not Creating An Email List
Email marketing is considered to be one of the most personal mediums of connecting with your
audience, giving you a chance of creating a genuine relationship with them.
An affiliate marketer should always start creating their email list as soon as they start their journey as an affiliate
marketer.
One of the most common technique to start building your email list is by implementing
email subscription opt-ins on your website.
Not Having a Blog or a Website
A website or blog acts as a spokesperson for your products which keeps on promoting them on your behalf.
Your blog or websites act as a permanent residence address allowing your audience to visit
them whenever they require more information about your products.
Recent researchers have shown that direct search users have higher conversation rate which means a repeating customer tend to
have more trust in your products then a unique visitor.
Final Thoughts….
Creating a successful affiliate marketing business requires passion, commitment, knowledge of
products, updated knowledge about market trends, relationship building with clients, quality traffic,
and helpful product recommendations.
Many times, affiliate marketers with great products fail to make their business profitable just because they deploy detrimental strategies and the information is above is a small step to help them avoid these mistakes.
In a world of noise where everyone is selling something, it is very important to indulge in the race of
making money but to for earning money but to help consumers/customers to buy what they actually
need.
